Boats and Shoes (and Denim)
The Public Works media team has been cranking full-tilt this summer on commercial shoots all over the world. Our team has been busy with a sailing shoot in Belize, a Rhine River cruise ship from Basil to Amsterdam, a fitness shoot with Vibram right in our beautiful backyard, and a global series of shoots for Levi Strauss that has kicked off in Australia and Chicago and will continue in Shanghai, Tokyo, Stockholm, and London.
Rhine River: Avalon Waterways
The Public Works team just returned from 2 weeks in Europe for a shoot with Avalon Waterways, the world’s premier river cruising company.
The biggest challenge of shooting a 160 person cruise ship is preparation and local knowledge. If you want to get a shot of the ship passing an iconic castle from multiple angles, it’s necessary to find the angle from shore ahead of time, book a second boat for water shots, and plan the best angles from inside the boat. The ship will only be in the perfect spot for one quick moment and everyone has to be in place and ready to roll including lighting, models, and scene inside the boat. It’s quite the logistical challenge but with some planning and help from EG-Media, we were able to pull it off without disturbing a boat full of paying guests (in fact many expressed that we added to their experience).
We capped off the trip with an extra day in Amsterdam where we were able to cycle around the beautiful, historic, and insanely efficient city. We left Europe with happy clients, well fed bellies, and a deeper understanding of world history and the importance of the Rhine River.
We were lucky enough to work with the talented team at Spin Creative Studio to create new brand imagery for Vibram Fivefingers. We had a tight timeline but we were able to location scout, recruit models, pull insurance and permits and help craft a creative brief in less than a week. We utilized our Airstream as a home base for our stylist, digital tech, and as a lounge for client, agency, and crew while we were on location.
We shot the outdoor, mud running, trail running, and water sport categories in the Evergreen area and the urban, fitness, and lifestyle categories in Denver. Huge thanks to QiFlow for allowing us to utilize their beautiful space.
Any chance to utilize our backyard for these kinds of shoots is welcome. We’re lucky to live and work in such a relaxed and gorgeous place and it’s always a huge bonus to spend time close to home doing fun work with good people. Colorado is a great state for production with our amazing weather and such a solid variety of locations. We love to travel but there something to be said for the home court advantage.
Ian Fohrman joined the Icelantic team in Belize for their yearly company retreat/team-building trip that doubles as a photo/video shoot for The Moorings Vacations.
They chartered a catamaran and piloted through the second biggest barrier reef in the world. Check out more on Ian’s blog.
Bars: Design and Fabrication of Moet & Chandon and Veuve Clicquot
The Moet Hennessy family has always been a great client. We designed, engineered and built these bars that are now on their way to California.
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The Business of Fun
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